Agency: Allard Johnson Montreal
Client: Amnistie internationale Canada Francophone
Brief: How to celebrate the anniversary of the brand while communicating the need to continue the fight.
Storyboard for TV Film.
At the beginning you see prison bars that are slowly melting away allowing you to realize they were actually candles.
Text: The universal declaration of Human Rights celebrates its 60th year fighting for freedom.
Print for the 60 years of the Universal Declaration of Human Rights.
Text: The universal declaration for Human Rights is celebrating its 60 years fighting for freedom.